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BS in Mass Communication/Graphic Design or MACA

The Graphic Design track incorporates technical training in graphic and web design at our partner schools with thorough study and analysis of media at Rochester College. This unique combination prepares students for work in graphic design, which is a growing field with the advent of interactive websites, podcasting, Internet streaming, and other cutting edge technologies. Students learn the theory and history of design combined with typography, branding, packaging, digital imaging, and interactive and web design using Adobe Creative Suite. Graphic Design students also gain supervised field experience in an internship.

RC’s mass communication/graphic design degree is offered in various formats and different locations to best meet your needs. Click on a tab below to view delivery options and degree plans.

  • Traditional (15-week semesters) • Daytime • In affiliation with Specs Howard School of Media Arts
  • Traditional (15-week semesters) • Daytime • In affiliation with Macomb Community College’s MACA program
  • Accelerated • Evening • In affiliation with Specs Howard School of Media Arts
  • Accelerated • Evening • In affiliation with Macomb Community College’s MACA program
  • Accelerated • Evening • In affiliation with Mott Community College

 

Trad. (Specs)

Traditional (15-week semesters) • Daytime
In affiliation with Specs Howard School of Media Arts

The Bachelor of Science in Mass Communication degree program provides you with a unique educational opportunity through a partnership between Rochester College and Specs Howard School of Media Arts.

The program incorporates training in Specs’ graphic design program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at our main campus in Rochester and at Specs Howard School of Media Arts in Southfield.

Requirements for the BS in Mass Communication/Graphic Design,
Specs Howard School of Media Arts
General Education Core46
Mass Communication Major30
CHOOSE THREE HOURS FROM THE FOLLOWING:

  • JRN 1101 Shield Media Workshop
  • JRN 1101 Shield Media Workshop
  • JRN 1101 Shield Media Workshop
 3
COM 3013 Communication Theory3
MED 2013 Introduction to Mass Communication3
JRN 2513 Media Writing3
MED 3003 Media and Society3
MED 3113 New Media Strategies3
MED 4113 Media Law3
MED 4893 Internship3
MED 4943 Media Ethics3
MED 4953HYB Media Seminar and Portfolio (capstone)3
Graphic Design Track (Specs Howard) – Learn More » 32
GFX 1114 Graphic Design I10.5
GFX 1214 Graphic Design II 11
GFX 1314 Graphic Design III 10.5
Minor (recommended)18
Electives2-10
TOTAL FOR MASS COMMUNICATION MAJOR128

Trad. (Macomb)

Traditional (15-week semesters) • Daytime 
In affiliation with Macomb Community College’s MACA Program

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Macomb Community College.

The program incorporates training in Macomb’s A.A.S. Media and Communication Arts Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at our main campus in Rochester Hills.

Requirements for the BS in Mass Communication – Media and Communication Arts (MACA), Macomb Community College | TRADITIONAL
General Education Core40
Mass Communication Major36
COM 3013 Communication Theory3
COM 3533 Intercultural Communication3
MED 2013 Introduction to Mass Communication3
JRN 2513 Media Writing3
MED 3003 Media and Society3
MED 3113 New Media Strategies3
BUS 3003 Business Communication3
PRN 3513 Public Relations Writing and Visual Design3
MED 4113 Media Law3
MED 4953HYB2 Media Seminar and Portfolio3
MED 4893 Internship3
MED 4943 Media Ethics3
Media & Communication Arts Track from Macomb Community College – Learn More »46
Electives6
Total Credit Hours for Mass Communication – MACA Major128

Accelerated (Specs)

Accelerated • Evening 
In affiliation with Specs Howard School of Media Arts

Request Info

The Bachelor of Science in Mass Communication degree program provides you with a unique educational opportunity through a partnership between Rochester College and Specs Howard School of Media Arts.

The program incorporates training in Specs’ graphic design program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at the Specs Howard School of Media Arts in Southfield.

Requirements for the BS in Mass Communication/Graphic Design, Specs Howard School of Media Arts | ACCELERATED
General Education Core25
Production Core & Concentration (Graphic Design) at Specs Howard – Learn more »24-36
Mass Communication Major51
BUS 3003 Business Communication3
COM 3013 Communication Theory3
COM 3533 Intercultural Communication3
JRN 2513 Media Writing3
LDR 3713 Leadership of Teams3
MED 2013 Introduction to Mass Communication3
MED 3003 Media and Society3
MED 3113 New Digital Strategies3
MED 4113 Media Law3
MED 4943 Media Ethics3
MED 4953HYB2 Media Seminar & Portfolio (capstone course)3
MKT 2503 Principles of Marketing3
MKT 3533 Consumer Behavior3
PRN 2613 Introduction to Public Relations3
PRN 3513 Public Relations Writing and Visual Design3
SEN 3003 Case Studies in Social Entrepreneurship3
REL 1003 Intro to Christian Faith3
Electives8-20
TOTAL FOR MASS COMMUNICATION/GRAPHIC DESIGN MAJOR120

Accelerated (Macomb)

Accelerated • Evening 
In affiliation with Macomb Community College’s MACA Program

Request Info

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Macomb Community College.

The program incorporates training in Macomb’s A.A.S. Media and Communication Arts Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

Students interested in Mass Communications with a track in Media and Communication Arts must have completed a minimum of 50 credit hours from the Media and Communication Arts program at Macomb Community College.

This program is offered at the Macomb University Center in Clinton Township.

Requirements for the BS in Mass Communication – Media and Communication Arts (MACA), Macomb Community College | ACCELERATED
General Education Core25
Media & Communication Arts Track from Macomb Community College –Learn More »44
Mass Communication Major51
BUS 3003 Business Communication3
COM 3013 Communication Theory3
COM 3533 Intercultural Communication3
JRN 2513 Media Writing3
LDR 3713 Leadership of Teams3
MED 2013 Introduction to Mass Communication3
MED 3003 Media and Society3
MED 3113 New Digital Strategies3
MED 4113 Media Law3
MED 4943 Media Ethics3
MED 4953HYB2 Media Seminar and Portfolio (Capstone)3
MKT 2503 Principles of Marketing3
MKT 3533 Consumer Behavior3
PRN 2613 Introduction to Public Relations3
PRN 3513 Public Relations Writing and Visual Design3
SEN 3003 Case Studies in Social Entrepreneurship3
REL 1003 Intro to Christian Faith3
Total Credit Hours for Mass Communication – MACA Major120

Accelerated (Mott)

Accelerated • Evening 
In affiliation with Mott Community College

Request Info

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Mott Community College.

The program incorporates training in Mott’s A.A.S. in Graphic Design Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at Mott’s University Center in Flint.

Students must complete the AAS at Mott prior to being admitted into our program.

Requirements for the BS in Mass Communication, Mott Community College | ACCELERATED
General Education Core25
A.A.S. in Graphic Design Mott Community College – View Courses »
Electives (if necessary)
44
Mass Communication Major51
BUS 3003 Business Communication3
COM 3013 Communication Theory3
COM 3533 Intercultural Communication3
JRN 2513 Media Writing3
LDR 3713 Leadership of Teams3
MED 2013 Introduction to Mass Communication3
MED 3003 Media and Society3
MED 3113 New Media Strategies3
MED 4113 Media Law3
MED 4943 Media Ethics3
MED 4953 Media Seminar and Portfolio (Capstone-hybrid meets at main campus)3
MRK 2503 Principles of Marketing3
MKT 3533 Consumer Behavior3
PRN 2613 Introduction to Public Relations3
PRN 3513 Public Relations Writing and Visual Design3
SEN 3003 Case Studies in Social Entrepreneurship3
REL 1003 Introduction to Christian Faith3
TOTAL FOR MASS COMMUNICATION MAJOR120