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BS in Mass Communication/Graphic Design or MACA

The Graphic Design track incorporates technical training in graphic and web design at our partner schools with thorough study and analysis of media at Rochester College. This unique combination prepares students for work in graphic design, which is a growing field with the advent of interactive websites, podcasting, Internet streaming, and other cutting edge technologies. Students learn the theory and history of design combined with typography, branding, packaging, digital imaging, and interactive and web design using Adobe Creative Suite. Graphic Design students also gain supervised field experience in an internship.

RC’s mass communication/graphic design degree is offered in various formats and different locations to best meet your needs. Click on a tab below to view delivery options and degree plans.

  • Traditional (15-week semesters) • Daytime • In affiliation with Specs Howard School of Media Arts
  • Traditional (15-week semesters) • Daytime • In affiliation with Macomb Community College’s MACA program
  • Accelerated • Evening • In affiliation with Specs Howard School of Media Arts
  • Accelerated • Evening • In affiliation with Macomb Community College’s MACA program
  • Accelerated • Evening • In affiliation with Mott Community College

 

Trad. (Specs)

Traditional (15-week semesters) • Daytime
In affiliation with Specs Howard School of Media Arts

The Bachelor of Science in Mass Communication degree program provides you with a unique educational opportunity through a partnership between Rochester College and Specs Howard School of Media Arts.

The program incorporates training in Specs’ graphic design program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at our main campus in Rochester and at Specs Howard School of Media Arts in Southfield.

Requirements for the BS in Mass Communication/Graphic Design, Specs Howard School of Media Arts
General Education Core 46
Mass Communication Major 30
CHOOSE THREE HOURS FROM THE FOLLOWING:

  • JRN 1101 Print Journalism
  • JRN 1201 Digital Journalism
  • JRN 1301 Broadcast Journalism
 3
COM 2223 Public Speaking 3
COM 3013 Communication Theory 3
MED 2013 Introduction to Mass Communication 3
JRN 2513 Media Writing 3
MED 3003 Media and Society 3
MED 3113 New Media Strategies 3
MED 3323 Research Methods in Media 3
MED 4113 Media Law 3
MED 4893 Internship 3
MED 4943 Media Ethics 3
Graphic Design Track (Specs Howard) – Learn More »
GFX 1114 – Graphic Design I 10.5
GFX 1214- Graphic Design II  11
GFX 1314- Graphic Design III  10.5
Total Track Credit Hours 32
Minor (recommended) 18
Electives 2-10
TOTAL FOR MASS COMMUNICATION MAJOR 128

Trad. (Macomb)

Traditional (15-week semesters) • Daytime 
In affiliation with Macomb Community College’s MACA Program

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Macomb Community College.

The program incorporates training in Macomb’s A.A.S. Media and Communication Arts Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at our main campus in Rochester Hills.

Requirements for the BS in Mass Communication – Media and Communication Arts (MACA), Macomb Community College | TRADITIONAL
General Education Core 40
Mass Communication Major 39
COM 2223 Public Speaking 3
COM 3013 Communication Theory 3
COM 3533 Intercultural Communication 3
MED 2013 Introduction to Mass Communication 3
JRN 2513 Media Writing 3
MED 3003 Media and Society 3
MED 3113 New Media Strategies 3
BUS 3003 Business Communication 3
PRN 3513 Public Relations Writing and Visual Design 3
MED 4113 Media Law 3
MED 4953 Media Seminar and Portfolio 3
MED 4893 Internship 3
MED 4943 Media Ethics 3
Media & Communication Arts Track from Macomb Community College – Learn More » 46
Electives 3
Total Credit Hours for Mass Communication – MACA Major 128

Accelerated (Specs)

Accelerated • Evening 
In affiliation with Specs Howard School of Media Arts

The Bachelor of Science in Mass Communication degree program provides you with a unique educational opportunity through a partnership between Rochester College and Specs Howard School of Media Arts.

The program incorporates training in Specs’ graphic design program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at the Specs Howard School of Media Arts in Southfield.

Requirements for the BS in Mass Communication/Graphic Design, Specs Howard School of Media Arts | ACCELERATED
General Education Core 25
Pre-requisites

  • MED 2013 Introduction to Mass Communication
  • PRN 2613 Introduction to Public Relations
6
Production Core & Conentration (graphic design) at Specs Howard – Learn more » 24
Mass Communication Major 45
COM 2223 Public Speaking 3
COM 3013 Communication Theory 3
COM 3513 Small Group Communication 3
COM 3533 Intercultural Communication 3
MED 4953 Media Seminar & Portfolio (Capstone course) 3
JRN 2513 Media Writing 3
MED 3003 Media and Society 3
MED 3113 New Media Strategies 3
BUS 3003 Business Communication 3
PRN 3513 Public Relations Writing and Visual Design 3
MED 4113 Media Law 3
MED 4943 Media Ethics 3
MKT 2503 Principles of Marketing 3
MKT 3533 Consumer Behavior 3
REL 1013 Survey of Biblical Literature 3
Electives 12-20
TOTAL FOR MASS COMMUNICATION MAJOR 120

Accelerated (Macomb)

Accelerated • Evening 
In affiliation with Macomb Community College’s MACA Program

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Macomb Community College.

The program incorporates training in Macomb’s A.A.S. Media and Communication Arts Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

Students interested in Mass Communications with a track in Media and Communication Arts must have completed a minimum of 50 credit hours from the Media and Communication Arts program at Macomb Community College.

This program is offered at the Macomb University Center in Clinton Township.

Requirements for the BS in Mass Communication – Media and Communication Arts (MACA), Macomb Community College | ACCELERATED
General Education Core 25
Media & Communication Arts Track from Macomb Community College –Learn More » 50
Mass Communication Major 45
BUS 3003 Business Communication 3
COM 2223 Public Speaking 3
COM 3013 Communication Theory 3
COM 3533 Intercultural Communication 3
MED 2013 Introduction to Mass Communication 3
JRN 2513 Media Writing 3
MED 3003 Media and Society 3
MED 3113 New Media Strategies 3
PRN 3513 Public Relations Writing and Visual Design 3
MED 4113 Media Law 3
MED 4943 Media Ethics 3
MED 4953 Media Seminar and Portfolio (Capstone) 3
MED 4893 Media Internship 3
MEDIA AND COMMUNICATIONS ARTS TRACK FROM MACOMB COMMUNITY COLLEGE 46
Electives 3
Total Credit Hours for Mass Communication – MACA Major 120

Accelerated (Mott)

Accelerated • Evening 
In affiliation with Mott Community College

The Bachelor of Science in Mass Communication degree completion program provides you with a unique educational opportunity through a partnership between Rochester College and Mott Community College.

The program incorporates training in Mott’s A.A.S. in Graphic Design Program with in-depth explorations of theory and scholarship in media at Rochester College.

The curriculum is designed to help you expand your understanding of communication and develop essential skills needed to succeed and advance within the media industry.

This program is offered at Mott’s University Center in Flint.

Students must complete the AAS at Mott prior to being admitted into our program.

Requirements for the BS in Mass Communication, Mott Community College | ACCELERATED
General Education Core 25
A.A.S. in Graphic Design Mott Community College – View Courses »
Electives (if necessary)
44
Pre-Requisites

  • MKT 2503 Principles of Marketing
  • COM 3533 Intercultural Communication
6
Mass Communication Major 45
BUS 3003 Business Communication 3
COM 3013 Communication Theory 3
MED 2013 Introduction to Mass Communication 3
JRN 2513 Media Writing 3
PRN 2613 Introduction to Public Relations 3
MED 2613 Intro to Public Relations 3
MED 3003 Media and Society 3
MED 3113 New Media Strategies 3
MED 3323 Research Methods in Media 3
MED 3513 Public Relations Writing and Visual Design 3
MED 4113 Media Law 3
MED 4943 Media Ethics 3
MED 4953 Media Seminar and Portfolio (Capstone) 3
MKT 3533 Consumer Behavior 3
MKT 3543 Integrated Marketing Communication 3
REL 1013 Survey of Biblical Literature 3
TOTAL FOR MASS COMMUNICATION MAJOR 120